Sara Circus Tattoo
The challenge
Sara wanted a visual identity capable of transmitting delicacy, elegance and attention to detail, central values in a studio that works with extremely fine and personalized tattoos. It was necessary to create a brand that represented both the private and welcoming environment of the studio and the artistic and romantic component of the work, maintaining consistency and recognition on all media.
The solution
We have developed a complete brand identity, working on the logo, color palette, typography and coordinated image. We have built a minimalist visual identity full of personality, with light lines and graphic choices that recall the precision of fine line tattoos. To overcome the difficulty of balancing elegance and character, we opted for a clean, soft and measured design, capable of evoking the intimacy of the studio and enhancing the artistic work without overwhelming it.
The result
The Sara Circus Tattoo brand presents itself as a refined, coherent and recognizable identity, capable of transmitting professionalism and artistic sensitivity right from the first glance. Each graphic element communicates with the style of the tattoos created by Circus, offering a modern and accurate image that enhances the customer experience.
